Our Team

Edward Ross is a lifelong entrepreneur and an eternal optimist by nature. A professional photographer by trade, he enjoys seeing the world through his lens and has celebrated many people and events around the world. He is a natural storyteller and believes that everyone has a story worth telling. One of Edward’s great passions and missions is to create positive change daily, and he truly believes that everything is possible.

Hoola Life was brought forward out of a sincere desire to inspire healthy living, motivation and opportunity for others. He is dedicated to lifelong learning and wants to find as many ways as possible to make the world a better place along the way.